“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”
Content marketing is not something new, it’s been around for centuries. It all started in 1895 when John Deere launched a customer magazine called The Furrow. The difference between now and then is merely the distribution channel.
We help our clients create a content strategy for their business that aligns with their business goals. The key to success in content marketing is creating valuable, inspiring and educational content. Content can be created in several forms such as videos, live streaming, Facebook posts, Tweets, LinkedIn, Snapchat etc.
With a great content strategy your brand can grow to a profitable business. We are very passionate about this subject because we truly believe that each company should be a media company. To create a content strategy we will need to have a discussion with you about your target audience, discover their interests and brainstorm ideas on how we can story tell to them in today’s market.
Let’s have a chat and see if we can help you with your content marketing. Get in touch with IQD Agency today.
We love what we do, and that shines through in the work we do for our clients. Whether it is Branding, Web Design, PPC, Digital Strategy, Content or Social Media Management, we work hard to ensure that every campaign we run over delivers and makes our clients happy to have chosen IQ Digital.